Great summary on how to optimise your website content for SEO (Search Engine Optimisation).
Google has stated that “content” is among its top three ranking factors, but what makes content “good” from an SEO perspective? Columnist Nate Dame outlines what makes high-quality SEO content.
The main points are:
- start with content and SEO strategy at the beginning, not as an after thought in the website creation process
- always think about your audience and what they need (rather than focusing on search engines)
- fact-check and spell-check your content